MFiber Names Mike McNichols as Marketing Coordinator


AURORA, MO (April 6, 2018) - MFiber has announced Mike McNichols as their new Marketing Coordinator.
In his new position, Mike will handle all aspects of marketing products by developing, coordinating and implementing advertising campaigns. Mike will help analyze sales forecasts and organize promotional presentations. His duties will include monitoring social media groups and trends while recommending actions to take. He will look to enhance MFiber’s social media presence by using various forms of new media including blogging; Twitter; LinkedIn and Facebook.
Mike will also fill the role of transportation coordinator to manage inbound and outbound shipments. He will be tasked with observing production schedules and tracking shipments to ensure on-time deliveries. He will also monitor regulations to ensure compliance with the Department of Transportation.
Mike is a 2013 graduate from Missouri State with a degree in Entertainment Management. He brings five years of experience in both marketing and supply chain. 

About Renew Biomass 

Renew Biomass is an innovative company dedicated to rural America. In our current areas, we have worked with over 150 farmers to establish more than 8,000 acres of Miscanthus crop. You will find our independently owned and operated farms spread out over southwest Missouri and central Missouri. Headquartered in Aurora, Missouri, we also have a conversion facility in operation nearby and another slated in the coming years.
MFiber is a wholly owned subsidiary of Renew Biomass. Renew Biomass is dedicated to sustainable farming practices throughout the communities we support.

Dustin Dover
Dustin Dover, Chief Operating Officer
Dustin Dover has worked with the Miscanthus giganteus project since its inception in 2011. He originally started as the Southwest Missouri Project Manager and was responsible for working with local famers and coordinating the planting of over 3,000 acres of Miscanthus in Southwest Missouri. After the initial planting Dustin began securing markets for harvested Miscanthus and oversaw the development, budget and final specifications of the $8 million processing facility. Miscanthus has never been processed on this scale in the US and the conversion facility had to be completely created from scratch. Dustin now works as the Chief Operating Officer for Renew Biomass and leads a team of employees to oversee production and the manufacturing of M-Fiber. Dustin grew up in Bentonville, Arkansas and graduated from Texas Bible College. After graduation Dustin spent two years serving as a youth pastor. He also traveled regularly doing global missions with time spent in India. In 2005 Dustin transitioned fully into business. Early in his career he was influenced by the vendor and entrepreneurial culture of Northwest Arkansas. He worked as an account lead for one of six companies approved by Walmart for in store event marketing. Just prior to the recession of 2008 Dustin saw an opportunity to move into agriculture and began a career with Willow Brook Foods which was later bought by Cargill. Shortly after the Cargill purchase Dustin transitioned to MFA Oil and spent seven years working for the farmer-owned energy cooperative. He now lives near Springfield, Missouri with wife and three young daughters. They have a small hobby farm and are active in their community specifically leading a small group of 40 adults through their church.